Boosting Product Sales through POP Displays

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Do you always find yourself buying products that you don’t need because of their attractive point of purchase displays? Don’t be surprised. Companies are now spending more on custom POP displays to heighten product awareness and increase product sales. However, customers nowadays are more discerning, that is, they tend to purchase items whose POP displays reflect the quality of the products being advertised. Business owners should take this into consideration when hiring people to do their POP displays.

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This blog was originally put up to document my son’s growing-up milestones, all for posterity’s sake. But there are other things to write about, aside from “mommyhood,” that merit my attention, and I’m including them all here. This blog now chronicles my life as a mom and a wife and everything else in between. For collabs, please email tgfiguerres@yahoo.com.

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